Use Cases 2026-02-23 6 min By Cornelious Fazal

QR Codes for Agencies: Campaigns and Analytics

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Quick Answer

Agency QR codes connect each offline placement to a campaign-specific landing page and analytics tags. Give every client, channel, and creative a distinct tagged URL, document ownership of redirect domains, and test the full conversion journey before launch.

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// FAQ

Frequently Asked Questions

Since our static codes do not route through a tracking server, you must append UTM parameters to your destination URL before generating the code. Google Analytics will then track the scans as normal web traffic. Define the conversion separately from the scan so campaign reporting measures completed actions rather than opens alone.

SVG is a vector format. Your graphic designers can drop the SVG into Adobe Illustrator or InDesign and scale it infinitely without losing quality, ensuring sharp edges in the final print. Assign an owner to review the destination so long-lived signs and printed materials do not become stale.

Yes. Since there are no watermarks and no redirects through our domain, the end user will have a completely seamless, branded experience native to your client's website. Give the placement one clear action, use a destination you control, and retain a readable alternative when access matters.

The client should control the domain or have a documented transfer and continuity plan. A code printed on long-lived material should not depend on an employee account or disposable vendor subdomain. Record the destination, campaign tags, owner, renewal date, and shutdown procedure before launch.
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